Marketing Manager

Coles Supermarkets  Hawthorn East 


Requisition ID: 21072 

Employment Type: Full time 


Good things start here


This could be the very first step towards an exciting new career with us – a fresh beginning. At Coles Group, these are moments we live for.


Starting good things is what drives our purpose: to sustainably feed all Australians so they can lead healthier, happier lives. With a team of 120,000 people and an iconic portfolio of Australia’s most trusted brands, we’re perfectly positioned to turn a promising start into a whole lot more.


About the role

As one of biggest brands in Australia, we connect with over 19 million people each week. Whether it’s innovative in-store design, creative omnichannel storytelling, or thunderclap advertising that reaches 98% of Australians, our Marketing team play a pivotal role in driving our brand forward, helping our customers lead healthier and happier lives, and building the trust and reliability we’re known for.


An opportunity to join our central Brand and Content team as a Marketing Manager on a 12 month FTC basis has arisen. You will play a key role in increasing customer loyalty to Coles by identifying, developing, executing, and communicating new initiatives which deliver customer-centric solutions through marketing activity.



What you’ll be doing

As the Marketing Manager, you will be responsible for articulating and delivering key objectives in line with the assigned marketing platform and the customer calendar events, while leveraging brand assets and technology to communicate Coles' values.


You’ll also:

  • Manage the effective delivery of end to end marketing campaigns on time and on budget, ensuring we are delivering the right message through the right channel to the right customers.
  • Analyse post-campaign results to determine the effectiveness of the implemented solutions.
  • Drive efficient engagement with agency partners to ensure activities delivered effectively & within budget.
  • Work closely with Data and insights teams to ensure insights underpin marketing decisions.
  • Promote collaborative team environment to ensure Coles is a great place to work.



Good things you’ll need

We’re after a customer obsessed strategic marketer with a broad marketing background who thrives working in fast paced and busy environments. You will ideally come from a retail environment.


You’ll also need:

  • Strong knowledge of strategic marketing concepts, end to end marketing campaign development and execution, and complex project/budget management experience
  • High analysis capability, working with research and insights teams
  • Experience with brand and media planning managing and working with creative/media agencies
  • A high level of confidence working with key senior level stakeholders in large and complex organisations, while leveraging your influencing skills



Why Coles?
We’re committed to making this a great place to work, from day one. From flexible working arrangements to discounts across all our internal brands (including 5% off at Coles supermarkets!), there are plenty of reasons to love working here. Explore all this and more at our Coles Careers website.


For everyone who shares our passion
We encourage applications from people of all ages, nationalities, abilities and cultures – including Aboriginal and Torres Strait Islander peoples, the LGBTQI+ community and people living with disability. We’re happy to adjust our recruitment process to support accessibility needs – so reach out to us at www.careers.colesgroup.com.au > Careers for everyone > Disability employment.


We’d love to meet you
If you have the skills, experience and motivation to succeed in this role, please take the next step and submit your application.