Digital Analytics & Insights Specialist

 Coles Online  Hawthorn East 

Requisition ID: 47182 

Employment Type: Full time 

Good things start here

This could be the very first step towards an exciting new career with us – a fresh beginning. At the Coles Group, these are moments we live for.

Starting good things is what drives our purpose: to sustainably feed all Australians so they can lead healthier, happier lives. With a team of 120,000 people and an iconic portfolio of Australia’s most trusted brands, we’re perfectly positioned to turn a promising start into a whole lot more.


About the role

Want to discover opportunities that challenge you? Connect to a career that can take you places? Inspire millions of Australians to lead healthier, happier lives? eCommerce is where you’ll find the freedom, support, and inspiration to do all that and more. We’re the team at the heart of our digital transformation – the ones creating the unified experiences and inclusive services our customers want and need. Open. Innovative. Accessibility-obsessed. It’s our eCommerce team that are redefining what we do, how we do it and why. So, we can build a digital offering fit for every Australian. So, we can shape the future of retail for better. So, we can find more ways to sustainably feed our nation – today and tomorrow.


Our Customer Experience and technology (CXT) team within our eCommerce function is significantly growing as we continue to invest in delivering the best digital shopping experience for our Customers. Our Analytics and Optimisation team is now seeking a Digital Analytics & Insights Specialist to join the team. If you want to be part of one the biggest digital transformations currently in corporate Australia from the ground up and play a part in the future of digital retailing at Coles, then do apply now!


What you’ll be doing
As the Digital Analytics & Insights Specialist, you will be responsible for driving actionable change in digital and eCommerce. You will be working closely with digital, customer, marketing, operations, and sales analytics team.
You’ll also:

  • Provide insights into what drives customer purchasing habits and advocacy
  • Provide insights into how customers use the Coles website and optimisation opportunities
  • Provide insights on performance of crew OKRs/KPIs
  • Design tests to understand the impact and performance of new initiatives.
  • Provide insights on performance of tests and advocate for the right recommendation.
  • Define key performance metrics to be analysed as part of the test
  • Collaborate with business stakeholders on setting the right metrics to track performance.
  • Provide analytics expertise when setting new metrics
  • Be passionate about Coles and the customer problems we are solving.

Good things you’ll need

  • Experience as a digital analyst or similar
  • Proven experience analysing data to reveal new actionable insights that have driven real business value.
  • Ability to understand and link together different pieces of information to bring together the full story.
  • Expert experience with Digital Analytics tools (e.g. Adobe Analytics, Google Analytics) and analysis tools (sql, powerBI, tableau)
  • Developing and presenting learnings from your analyses, including actionable insights and recommendations.
  • Proven ability to influence cross-functional teams without formal authority
  • Understanding of tag management solutions in the context of digital analytics reporting.
  • Excellent written and verbal communication skills
  • Excellent analytical and problem resolution skills.



Given the state/ territory of the position you are applying for, and to enable Coles to provide a safe environment for its team members, there may be a requirement for you to receive a COVID-19 vaccination before commencing work for Coles, unless you are medically exempt.

Given this, you will be required to disclose your COVID-19 vaccination status as part of your application for employment with Coles. You may be required to provide further evidence of vaccination status as part of your application.

Why Coles?
You’re joining a culture that truly cares about your wellbeing, values what you do and celebrates your success. We’ll invest in you and your career with best practice training, development, and leadership programs. You’ll also receive fantastic team member discounts across our supermarkets and brands.

As part of our focus on achieving a gender balanced workforce, we belong to the WORK180 network as an endorsed employer for women. Our commitment to helping all women thrive in the workplace includes initiatives such as our recently updated parental leave policy, flexible working options and our Employee Assistance Program.

You can explore all this and more at our Coles Careers website. 

For everyone who shares our passion
We encourage applications from people of all ages, nationalities, abilities and cultures – including Aboriginal and Torres Strait Islander peoples, the LGBTQI+ community and people living with disability. We’re happy to adjust our recruitment process to support accessibility needs – so reach out to us at www.careers.colesgroup.com.au > Careers for everyone > Disability employment.

We’d love to meet you
If you have the skills, experience and motivation to succeed in this role, please take the next step and submit your application.