Content Planner - Hawthorn East

We’ve been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with over 115,000 team members and a portfolio of iconic brands. At Coles Group, you’ll not only get to make a difference to millions of Aussie lives—you’ll also get to see your impact.

About the team

As one of the biggest brands in Australia, we connect with millions of Australians  each week. Whether it’s connecting our customers with relevant content through digital innovation, omni-channel storytelling or impactful advertising that reaches 98% of Australians, our Marketing team play an important role in driving our brand forward, helping Australians eat and live better every day.

About the role

Join Coles as a Content Planner and help us drive brand perceptions and customer loyalty through engaging, insight-led content. You’ll play a key role in delivering Coles Magazine - Australia’s number 1 read magazine - as well as the Coles Health & Beauty Magazine and YouTube content. This is a fantastic opportunity for a process-oriented project manager who enjoys both the detail and the big picture, bringing fresh thinking to help transform content and align it with our strategy to position Coles at the forefront, to be the authority in food.

You’ll thrive in a collaborative and fast-paced environment where synergies across channels are key, and where your ideas and meticulous project management will make a real difference.

Why apply?

•    Be part of a leading brand with a trusted voice in Australian households. 
•    Work on high-profile, visible content that reaches millions.
•    Collaborate with passionate, supportive teams and agency partners.

Applications close Friday 4th July. 

What you’ll do

In this role, you’ll coordinate, plan, and optimise content across print and digital, ensuring all outputs meet customer, brand, and commercial objectives while engaging key stakeholders along the way.

You'll also: 

•    Deliver and oversee Coles Magazine and Coles Health & Beauty Magazines from concept to publication
•    Review, QA, and ensure compliance and accuracy of all pages and assets
•    Support YouTube content planning, production, and optimisation
•    Drive cross-channel alignment and strategic content reviews
•    Liaise with internal teams and external agency partners for briefs, approvals, and delivery
•    Provide campaign reporting, insights, and recommendations for continuous improvement.

About you and your skills

You’re a confident, collaborative planner who can balance high-volume project management with creative thinking and strategic alignment.

You'll also have:

•    3+ years in content, brand, or campaign planning across print and digital channels
•    Strong experience managing large output projects to tight timelines
•    Skilled in stakeholder management and agency collaboration
•    Background in creative planning and execution, ideally with a food or retail focus
•    Proven ability to apply customer insights to content strategy
•    Tertiary qualification in Advertising, Marketing, or Business preferred.

#LI-MAR

What’s in it for you?

• Flexible working options: We know that work is only one part of your life, so we actively encourage a positive work-life balance and provide hybrid working options to help you achieve it.
• Office perks: Take advantage of our gym facility and fitness classes, free parking, BBQ area, mini-Coles supermarket, fooderie hub where you can sample new products before they hit the shelves, school holiday program and so much more when you come in.
• Discounts: Eligible team members receive 5% discount all year round on your Supermarket and Liquor online and in-store purchases. We also offer additional periods of double discount (10%) at various times throughout the year. As well as hotdeals exclusive to team members that translate into additional savings.
• Reward through recognition: Give and receive recognition, linked to our Coles values, through our digital recognition platform ‘mythanks’. You can accumulate points to redeem in the online shop for exciting gifts and electronic gift cards from an extensive range of retailers.
• Opportunities for learning and development: No matter where you start within our diverse business, you’ll have experiences, exposure, and education to satisfy you. Discover and explore a variety of career development programs and job-specific training.
• Paid parental leave: We understand how important your life outside work is and offer permanent team members paid parental leave to support you in balancing work and family.
• Investment in your future: Our annual team member share plan offer allows eligible team members to make regular pre-tax salary sacrifice deductions to purchase Coles Group shares.

About the recruitment process

We’re continuing to build a gender equitable team, and a culture that is just as diverse, inclusive and welcoming as the communities we serve. We are committed to creating a workplace that is safe and respectful for our team. We encourage applications from people of all ages, cultures (including Aboriginal and Torres Strait Islander peoples), abilities, sexual orientation and gender identities.

We’re happy to adjust our recruitment process to support candidates with disability. For further information and additional contact details visit the ‘Our Recruitment Process’ section of our careers site or email inclusionrecruitment@coles.com.au

Job ID: 158468

Employment Type: Full time